Bookcliff Hearing Center is now owned and operated by Hearing Rehab Center. Hearing Rehab Center is owned and operated by Jeff & Matt Wilken. It was originally founded by Jeff, Matt and their father, Bruce in May of 1996. Since then HRC has added multiple locations to better serve Colorado and have helped thousands of people lead better lives through improved hearing. At HRC we strive to improve the lives of the hearing impaired. Bruce Wilken began wearing hearing aids in 1984. His positive experience with hearing aids led him to become a Board Certified Hearing Instrument Specialist. The practice was built with the belief that success stems from a thorough understanding of the hearing impaired population. These values are prevalent throughout all of the Hearing Rehab Centers.